Tone of Voice

This is how we write about us

We use non-sense language

‘Hello’.

We write like we speak.

We use we’re not we are.

We write we don’t not do not.

Samples

We’re bold.

We use words like:

Action, Brave, Energy, Get shit done, Direct, Let’s do this.

We’re fierce.

We use words like:

Wild, Quirky, Passion, Honest, Proud.

We are inclusive.

We use words like:

Diverse, Supportive, Curious, Playful, Human, Open, Compassion.

Is it nice to meet you?

How much do your customers really look forward to interacting with your business? We design and build products and services which are celebrated, not tolerated.

Do’s and don’ts

What we can do and what we should not

DO

  • We’re super excited…

  • We’ve been invited…

  • That’s awesome…

  • We love it…

DONT'S

  • We are warmly inclined to…

  • We use capacious and elaborate words that are largely incomprehensible…

  • We have been instrumental…